mom hack for marketing

I'm about to let you in on a mom trick that works wonderfully for marketing. 😉

It works like this...the holidays or birthdays hit and there are toys, toys everywhere. So, I hide away some toys that we have right before the special occasion. The new toys come in and the old toys are forgotten. Fast forward 6 months. The boys are getting tired of what they are playing. I go into my hiding spot and bring back out the toys I hid away. And.....they feel like they are new all over again. They are thrilled. It feels like a holiday all over again.

The marketing moral of the story is this. That thing that you are doing that is working really well. Eventually, it will become old and stale. But, not if you hide it away for a few months and bring it back.